SEO Best Practices: Google’s New Traffic Paradigm

by on April 14, 2012 · 110 comments

i love seo 150x150 SEO Best Practices: Googles New Traffic Paradigm

Google Has A New SEO Paradigm For Webmasters.

In this article you will learn everything you need to know about increasing your web traffic to your sites through Google’s huge free search results.

First, not everything has changed. I have been in the seo school for a while, since 2008, and you still need to do the basics, which include:

1. On Page SEO – You need to know about things like title tags, meta description tages, putting the keyword in your URL, using images with ALT tags, h1-h3 tags, videos and video sitemaps, related keyords, inner linking of your website, easy navigation, etc….

2. Off Page SEO – Using the keyword you are trying to rank for, getting anchor text backlinks from external sites pointing to your website.

In the days of old, if you followed a simple formula you could pretty much gaurantee first page domination.

This included:

  • Target a keyword with low competition and good search volume.
  •  Set up a WordPress Blog and use a sitemap with a seo pack plugin. Fill in the seo details (title, description, etc.) of the site and posts, using your keywords.
  • Get backlinks from a variety of different sources and different IPs (blog commenting, press release sites, web 2 properties, bookmarking, forums, article directories, video sharing sites description box, etc.).
  • Get backlinks from authoritative sites like .gov and .edu’s.
  • Get backlinks from the same neighborhood and genre
  • Get backlinks that are “wrapped in content,” instead of a link list.
  • Get your site listed and indexed at Yahoo and DMOZ directories.
  • Set up profile pages at free web 2.0 properties with a banklink in your profile page, and your rss feed (if allowed).
  • Create a network of free blogs/hubs (blogger, wetpaint, etc.), and put backlinks to your website.
  • Submit RSS Feeds of everything to RSS Directories
  • Ping everything
  • Use some automation softwares to do most of this for you, spamming and blasting spun content all over the internet with backlinks backlink pointing to your website.
  • Sign up for some paid blog networks, and submit articles to the network with your backlinks.

Sounds great thus far. The only problem is: Google updates (see a good Google update history here). Google’s spam control department is finally getting serious and taking action, thereby cleaning up the search results from spammy content.

**The old approach as listed above to dominate Google’s page one is getting harder to do.**

GooglePanda SEO Best Practices: Googles New Traffic Paradigm

Google is now able to smell spun content like a top cop blood hound. Blog networks, and their blogs, have been de-indexed and virtually shut down. Article directory sites have been penalized with Google’s panda update. Any backlinks coming from web 2.0 properties and feeder sites are such low quality, that their impact on search results is minimal at best. On-Page Title and description tags do not carry the weight like they use to. Even having the keyword in the domain does not carry the weight it once did. And, Google’s panda update squashed the idea for years that Google only looks at pages, and not websites. Your entire website can now get devalued if you have spammy content in some sections, or if there is more ads than content. In fact, Matt Cutts has warned SEO’ers of the danger of over optimization, and even working on a penalty.

Here is, in my humble opinion, the leading ingredients in Google’s new SEO paradigm moving forward:

SEO Ingredient 1: On-Page Basics

Know your on-page seo basics and do them well. While on-page seo has little weight compared to off-page seo, particulary for smaller sites, you still want to do this. The largest on-page seo factor that will sky rocket your ranking is Unique Potent Content that engages Users and is exactly what they are searching for.

SEO Ingredient 2: Off-Page Basics

You still want to get a variety of backlinks from a variety of sources: article directories, bookmarks, forums, press releases, video sharing sites, rss, etc.. BE NATURAL. And remember, these backlinks will count very little in Google’s eyes for ranking, particularly for a moderately competitive keyword.

Warning: Do not use spun content, and DO NOT SPAM using automated tools. Do not ONLY use a paid blog network, even if it is one that has not yet been de-indexed. Otherwise, your entire business is at risk. If you do use these tools, be very slow in your approach, and make sure you are using good private proxies.

My good friend Jason Katzenback and I often bounce ideas off of each other. One of them was an article that talks about Google’s recent warnings to webmasters about suspicious inbound links. What we did agree on was some solid points, and the dangers of webmasters using bad linking schemes, or other shenanigan over optimization seo methods, which are the following:

From our vantage point we see some basic commonalities existing from an off-page perspective when sites experience a significant ranking loss subsequent to a warning letter.  The sites commonly feature:

  • Volumes of over optimized anchor text (generally to the most competitive head terms)
  • Links coming from multiple outside websites which show clear signs of being networked (same IP or C-Block class, cross linking, same Google AdSense ID,same/similar coding or CMS technology – double check the links your vendor gets you using SpyOnWeb.)
  • Poor overall deep linking ratio to the site
  • Low quality sites (repurposed content) and off topic sites

Source: http://blog.iacquire.com/2012/04/10/googles-2012-phishing-expedition/

Once again, be Natural. Do not have all Tweets. Do not have all FB likes. Do not have all forum backlinks. Be Natural. Variety is the spice of seo life. icon smile SEO Best Practices: Googles New Traffic Paradigm Balance is key.

SEO Incredient 3: Be an Avid Keyword Research Geek

Keyword research is hard work, but worth the effort. Buy some great keyword tools to have in your arsenal, and know them inside and out. I will talk more about this in point 5 below.

SEO Ingredient 4: Social Signals Count

Bing and Google have both stated that they take social signals into account in their search results. In the days of old, webmasters create backlinks. In the new age of seo, everyone web surfer can create a backlink.

If your content is being shared and ‘liked’ on the social sites, Google see’s this and factors it. Admittedly, ‘likes’ and ‘shares’ can be manipulated. You can get a $5 gig at Fiverr.com for 250 Facebook Like’s or Tweets, for example.

What is hard to manipulate is the grand kahuna of SEO in Google’s new paradigm moving forward, namely…

SEO Ingredient 5: Brand User Engagement SEO

The huge new change from what I see is Google moving towards Brand SEO and the extent and quality that User Engagement is involved, coming from a variety of sources.

First, what do I mean by Brand SEO?

Google gives a lot, and I mean A LOT, of authority to those sites who have decided to brand themselves in a particular niche, and in a particular way. Let me explain….

Brand SEO is not about using long tail keywords and building a ton of minisites. Rather…

Brand SEO focuses on building ONE website that posts potent and relevant content that users are searching for and want, and in doing so, the brand builds up a lively readership and ‘following.’ Your BRAND and website is quoted, shared, tweeted, liked, discussed, chatted, and linked to. When people do a web search, they type in ‘your brand website’ to find you. (people actually type in ‘mark dulisse’ to find this blog).

Secondly, what do I mean by User Engagement?

When a visitor lands on your page are they bouncing right off, or are they sticking on your website? If they bounce off quickly, the search engine’s will take this to mean that your website does not have quality content and no user engagement.

We already know that Bing counts people bouncing off your website as a factor in ranking, and most likely Google does the same, particularly since webmasters can already track Bounce Rate for themselves using Google Analytics.

Here are things you can do right now to increase your Brand SEO and User Engagement:

A. Connect your website to Google services AND non-Google services

  • Create a Google+ Profile and add your website link to it. Create a nice profile with picture, links, and other practical information about you.
  • Install and use Google Chat. Did you know that when you build up your contact list inside Google chat, when other people on your contact list do a Google search, your website and BRAND links will show up in search results? icon smile SEO Best Practices: Googles New Traffic Paradigm

Yep, Google knows your connects, and also has a good knowledge of your non-Google connections. When you are logged into your Google account, click on your Social Connections to find out.  I find it now interesting that Google+ profile almost looks like a Facebook Timeline with image on top.

  • Create a Facebook, Twitter, Pinterest, and Linkedin profile (make them all nice), and connect them to your Google+ profile.

You are creating your Brand. You will need to manage these social sites and build up for followers, friends and contacts. Having someone tweet your content that has 50,000 followers is much more authoritative than someone who tweets your stuff that only has 5.

B. Put Social Buttons on your website for people to share your content. Make the buttons highly visable and engaging.

Google Analytics Social Interaction now allows you to measure your Social Traffic. There is also a free wordpress plugin called Social Essentials that will keep stats for you as well and add the social buttons to your blog. If you want a quick and dirty method of checking the social sharing stats of any of your web pages, simply add this bookmark. Drag and Drop this link,  Shared Count, to your Firefox toolbar, and the click it when you are visiting any of your pages you want stats on. icon smile SEO Best Practices: Googles New Traffic Paradigm

C. Make Site Speed Fast For Users.

Matt Cutts of Google has told us numerous times to increase User Engagement  by having a speedy site, and they have even created a cool Google site speed tool for us to check our websites speed. Vladimir Prelovac has created a great free Firefox Addon called SEO Doctor that will check your website speed, and a whole lot for doing a website audit. If people click on your website in the serps, and it takes forever to load, users will not stay. They will click away. Hence, do the recommended changes. (fyi – MarkDulisse.com/blog has a score of 90%.)

D. Write your content for what Users are searching for, not what the search engines are looking for.

This is hard to do for a SEO’er. But, any type of Push Button SEO mockup tool or automated script that tries to give Google what it thinks it is looking for is old school thinking that will not be rewarded in the search engines any longer. And for pete’s sake, stop buying links (thought I’d throw that in there). Start building a Brand and start engaging Users on your website.

E. Do your keyword research and zero in on helping people find the solutions and results to their search queries.

If a user does a query on “How to build my business on the internet,” and they see your website in the first page results of Google, with the title as, “Build your Business Online: Learn How,” when they land on your page the headline and first sentence should be something like: “Step by Step Guide on Building Your Business Online: In this article I am going to show you the right way to build your business online.”

Make the keywords flow from the search results to the landing pages, giving the User exactly what they are searching for – quality and engaging content.

F. Make your website have good cosmetics and presentation.

You can spot a spammy website or blog network site right away. Your Brand SEO and User Engagement website site will be different.

When people land on your website they will say…

“This is a business. There is a real person behind this website. In fact, I bet there is a contact form and I can contact this person. Oh, look at this…they have Facebook page, and Google+ too. What a great brand and business they have here. I will bookmark this site and come back. Do they have a rss feed? I will add it to my reader. Hmm…. What a great post, I’m going to add it to my Facebook and share it. I love this video, very inspiring. I will share that too. Do they have a newsletter? I’m going to get on it. I like this site. It adds value to the web, has easy navigation, great copy, and is engaging.”

F. Do not annoy the User Experience with a lot of Ads.

Users will bounce off your website if there are a lot of ads, so use them sparingly, but logically placed in good positions. If a User see’s that you are simply trying to entrap them the ads, instead of letting you feed their minds with real engagement, they will bounce and click off.

G. Add a commenting system to your website.

Encourage User Engagement by asking them to make a comment and participate in dialogue with your readership.

F. Google Proof your Brand Website

When you have successfully branded yourself online, you have avid readership and following. Not everyone may agree with you, and some may even not like you, but they respect you and your voice which is being communicated through Brand SEO and User Engagement.

Ask people to get on an autoresponder newsletter so that even if Google unilaterally decides to de-index you, or their super computers worldwide get a super new virus, your business still thrives.

Please tell me your thoughts and post a comment.  I read them all. icon smile SEO Best Practices: Googles New Traffic Paradigm

{ 110 comments… read them below or add one }

Raphaela April 15, 2012 at 10:41 am

I think I’m blessed. Getting up on a sunny Sunday morning and reading a post like this one.

I’m so happy because finally somebody gets his hands dirty and tells us the truth about Google and SEO and good ranking.

I’m so tired about all the lies, and the old fashioned ways about: “How to get a good ranking” with methods that do not work anymore but still preached and sold as best and latest secrets.

Google has changed its Algorithms, made a Panda update and a lot of other updates. If we do not want to put ourselves in a backwater we have to realize the facts and make the changes ourselves. But first we need to know about them.

Therefore I’m so thankfull that somebody puts them together for us in an easy and understandable way.

Thanks, Mark I really enjoy and appreciate this post very much

Raphaela
Raphaela recently posted…Comment on So schreiben Sie einen Werbebrief, Teil III by RaianMy Profile

Reply to this comment

Mark Dulisse April 15, 2012 at 2:51 pm

Thank you to:
@ Jay Darcey
@ Raphaela
@ Mitch
@ Dan

Reply to this comment

Mark April 15, 2012 at 10:41 am

time to get out I’d say! I’m moving into day trading and running IM on the side. With all these google changes it’s too much hard work and in the blink of an eye google can destroy your business that you’ve worked so hard to build.

Reply to this comment

Jay Darcey April 15, 2012 at 10:59 am

Mark, that was a great presentation on SEO, and it shows you know what you are talking about, and I appreciate you sharing it.
The problem for many when starting out online is trying to learn all that has to be learned. (Think Information OverLoad or Analysis Paralysis). The beginning marketer should FIRST learn to MAKE some simple money, add to it, and then learn the techie stuff, for long term growth. That’s what we teach at http://AutoInco.me

Reply to this comment

Anatoli April 15, 2012 at 12:00 pm

Hi Mark.
What are you doing?
You just disclose all marketing secrets in one post and left gurus jobless. LOL.

Excellent post Mark, strait to the point without any nonsense.
And what a response ha…
I consider your blog as an authority of internet marketing.
Thanks very much.

PS. Many marketers hate Google, I love it.
Google give’s everything to do and grow business online, people just have to study it,
instead of buying course after course.
Do no evil , you’ll get no evil…..
Anatoli recently posted…Jewellery CouponsMy Profile

Reply to this comment

Mark Dulisse April 15, 2012 at 2:48 pm

@ Anatoli – Thanks, very much appreciated.

Reply to this comment

Mark Hodgetts April 15, 2012 at 12:05 pm

G’day Mark

thank you for this timely post that doesn’t beat around the bush and lays everything out in an easy to read and understand manner.
I welcome the changes that Google has made, I never felt comfortable being involved with Link Farms – one question that has been rattling around my brain for the past week – will the use of software like SE Nuke be effected by these recent changes?
Mark Hodgetts recently posted…Hello world!My Profile

Reply to this comment

Mark Dulisse April 15, 2012 at 2:47 pm

@ Mark Hodgetts – SEnuke X posts your content to web 2.0 properties, bookmarking, article directories, rss directories, etc….

These are all very low level backlinks in Google’s eyes. You will not be able to compete with moderate level competition keywords. If you do use it, you must use sparingly, controlled and DO NOT spam all the sites with spun content. It is a waist of time and your money.

Here are my senuke x resources if you do, taken from my:

http://www.senukeseotraining.com

Get a proxy:
http://www.markdulisse.com/likes/proxies

Get Best Spinner (40% off):
http://www.markdulisse.com/likes/thebestspinner

Get Vita Vee’s Ultra Spinnable Articles:
http://www.theleadingarticles.com/markdulisse

Reply to this comment

Barry April 15, 2012 at 2:13 pm

Thanks for an interesting post Mark. Many people still think that the many old methods of SEO still work today, but this is sadly not the case for the honest marketer (and happily not the case for the spammer and creator of the junk sites that abound on the internet).

I agree with the sentiments of your first poster, who said that he was just about to delete your email and unsubscribe. This was in my thoughts too, and like him, I am glad that I did not do that and came to read your post. I believe that i am a little bit wiser for having read it.

Barry

Reply to this comment

William Alevizon April 15, 2012 at 2:16 pm

Hey Mark

very good overview, but I would suggest, based upon my own experience, that of all the factors mentioned ONE stands out above all for success with Google for the long run. I base my comments on the fact that I am NOT an SEO professional and yet have consistently been able to get #1 site rankings for my site in some competitive niches.

It seems that regardless of Google algo changes and updates, my sites have been totally unaffected – in fact, I would say they have benefited by each successive Google update.

The only thing I can attribute that to is the fact that I am an experienced writer and have expertise in the topics that I create websites around. All of my content is original, thoroughly edited, up-to-date and informative to those searching for my keywords.

I believe that after all the SEO basics (which are relatively simple for anyone to incorporate), Google ranks sites highly that provide original material that will cause visitors to stay and read. My average visitor time is around 3+ minutes with a 30% bounce rate, and that alone I believe has led Google to eventiually rank my sites above some very well funded and professionally designed and optimized commercial sites.

I believe website builders should focus 90% on quality original relevant content, and 10% on “SEO basics” for success.

As Google continually gets better, that formula will become even more productive.

Reply to this comment

Mark Dulisse April 15, 2012 at 2:32 pm

@ William Alevizon – Yes agreed, Potent, Relevant, and Engaging Content is On-Page seo key.

Reply to this comment

Bruce April 15, 2012 at 3:08 pm

Mark.

Great post as usual. Not sure if I should have one Google+ account with all my websites linked to it along with one Facebook, Twitter, Pinterest, and Linkedin account to promote me, the author and show my worth to Google or should I have one of everything for every website especially sites that I deem authority sites and putting more effort and content into.

Bruce

Reply to this comment

Mark Dulisse April 15, 2012 at 3:17 pm

@ Bruce – Good question. I would suggest first to get a notepad and think of a clear business plan of different authority sites, and which one has the potential to really take it to the next level. From there, I would focus on turning it into a powerful force and brand.

Reply to this comment

JM May 2, 2012 at 6:30 am

I write and have a number of different websites in a number of differing industries. I will mainly focus on one site per vertical. Can I be author verified across more than one website within 1 Google+ account? If so, then is this even advisable?

Dexter April 15, 2012 at 3:16 pm

You hit the nail on the head with this post. I think a lot of people who have been penalized were only using blog networks and were not randomizing their anchor text. The way of the future is diversification of linking, social engagement, and unique quality content. Great Post Mark!
Dexter recently posted…Facebook Fanpages Fanning OutMy Profile

Reply to this comment

Azedine April 15, 2012 at 4:10 pm

Hi Mark,

Great article. I wonder if this information related to the last two updates of Google Panda in February and in March?
We should avoid too many exact anchor text links!!!!
Oh yeah Google Panda is harming, we have the example : JC Penny got hurt by Google because he was playing around with the fire by getting unrelated sites to link to its site with exact match anchor texts. Well Panda 3.4 didn’t do the job alone, well well well NY Time made the first investigation;-)
Cheers!!!

Reply to this comment

Giovanni Dattoma April 15, 2012 at 4:17 pm

Great post. I think what Google has done since Panda makes a lot of sense and I am very glad they acted on it to clear away non content fake-linked websites.

Enter Brand SEO at last. This now gives us a clear blueprint on how to build a meaningful website, realated to the keywords people are searching for, and nothing else. Mark walks the talk with this blog.

After wasting years being led astray by futile tactics, I can now build on what makes sense. Blog curation and Brand SEO are where my efforts will be concentrated. Building for content first, monetization afterwards.

Glad for all the pointers of this post.

Reply to this comment

mike April 15, 2012 at 4:35 pm

Great post Mark,
nothing has really changed with SEO if it was done the right way in the first place, Google always gave favour to quality sites that engaged searchers the only thing that has changed and I am glads that it has is all the spammy backlinking .

What does my head in as an offline marketer is trying to convince businesses that now they need to have all these new methods like Facebook, Twitter, Pinterest, video content etc to keep their business on top, they don’t want to pay for that and it does not make much sense for a local plumber or joiner to get involved with this type of marketing. If they don’t already have an optimized Google places listing then their business does not have much of a chance of being found online, unless they want to pay me a fortune to carry out all that boring stuff for them, and most won’t. I have even found it difficult trying to give away a free text message marketing service to local restaurants.

Thanks for this post.

Mike
mike recently posted…Texts For RestaurantsMy Profile

Reply to this comment

Detlev Tesch April 15, 2012 at 5:55 pm

Hi Mark,

thanks for the insightful article (this is more than just a blog post!!).
I confirms much of what I have read from some other authorities.

It comes down to building a brand/real business. In that regard your very last point is something that is often neglected. Making quick bucks with little to no effort seems to be getting a rare thing.

Thanks for posting this.

Detlev
Detlev Tesch recently posted…Logo-Animation Beispiel 2My Profile

Reply to this comment

craig April 15, 2012 at 6:03 pm

hi mark. Great post but any chance u can put in a mobile version
As it is very hard to read. Cheers
Well done on such a well thought out post

Reply to this comment

Hilgard April 15, 2012 at 6:08 pm

Thanks Mark, I have always being a strong believer in giving Google what they want and that is what I keep on telling my clients. I have actually increased in the positions of many of my keywords in the latest Google update. My best jump is from position 11 to position 4. In is eventually paying of for all the years of hard work and always listening to what Google is telling us.

Reply to this comment

Christa Herzog April 15, 2012 at 8:16 pm

Thank you, Mark. I began to use uniquearticlewizard 3 months ago and quickly suspected that this stuff doesn’t do very much. I have already planned to slowly stop with it. I have FB and Google+ accounts, but all I see is that people are posting a lot, though not participating with others, unless it is on their own stuff. What is left for me is video marketing.
Even when you have hundreds of pages with a lot of content, you don’t get any traffic, if you don’t rank high and if you don’t get enough traffic, you are not ranked high.

Reply to this comment

Matthew Hunt From Small Business Online Coach April 16, 2012 at 12:00 am

Nice post Mark, at the end of the day not a ton has changed. Just the spammers are getting tapped. Anyone who has been investing in useful original content and getting a diversified portfolio of backlinks from quality sources is fine and will most likely always be fine.

The challenge is this all takes work and too many people try to short cut it. Short cuts are often short lived.

Reply to this comment

Jay Venka April 16, 2012 at 2:14 am

Mark this is very extensive post on recent changes from Google and SEO in general..

Reply to this comment

Claims adjuster training April 16, 2012 at 3:08 am

Mark,
Do you advise removing Google analytics and/or webmaster tools from our sites? I have heard some talk of this. Would appreciate your thoughts.
Claims adjuster training recently posted…Adjuster License ReciprocityMy Profile

Reply to this comment

Rajasthan April 16, 2012 at 8:12 am

This post I think is the most refined version of current SEO trends and practices followed by internet marketers. I think the single strategy which seems right at this point of time in the eyes of google is how natural you SEO efforts actually are and the content of your website.

Reply to this comment

Syed Akram April 16, 2012 at 8:30 am

Just like there are no magic weight loss cures or ways to earn money from home without a great deal of effort, there is no one simple solution to guarantee Internet marketing success. However, Internet marketing is not overly complicated and many business owners can enjoy at least some degree of Internet marketing success with only limited knowledge about the industry.

Your post was very informative and I really enjoyed it. I hope you don’t mind me sharing a quote from my related blog post in future…
Syed Akram recently posted…Does Anyone Watch Whiteboard Friday?My Profile

Reply to this comment

Fred Hopkins April 16, 2012 at 3:02 pm

The biggest thing for everyone to wake up and realize is that we forgot the principles of running real businesses, of building good will in your market, brand building, and getting customers from as many places as possible. Now that there is a massive shakeout happening in free and paid search, you can see that those who are surviving have focused on those things.

Reply to this comment

Paul April 16, 2012 at 3:21 pm

Mark, great article. I have always been amazed at the way in which some sites ranked in the top 10 have been so clearly affliate sites providing no value and very little relevant content. I was clear from the start. Provide the reader with what they need and do not waste their time.

Reply to this comment

Allen April 16, 2012 at 5:32 pm

Holy crap Mark. This is one of the best friggin SEO articles I’ve ever read. It was so good, that I thought I would have to pay to keep reading.

Of course I’m a marketer so I naturally think like that.

But WOW man. That’s all I can say. I’m bookmarking this and using the content to build my business all the way out. You’re right about the Fiverr gigs and stuff. It’s cool and all. But I know it won’t last.

As a matter of fact, as long as I get my tribe (I’m a Seth Godin fan too, go figure) to engage with me, I’ll be good to go and relevant to THEM. Which is what REALLY matters.

Reply to this comment

Mark Dulisse April 16, 2012 at 6:28 pm

@ Allen – Thanks Allen. Keep you posted on more to come. Thank you

Reply to this comment

Bill James April 16, 2012 at 7:10 pm

Read you blog yesterday and made a checklist today to follow. Thanks a million for the advice.

Reply to this comment

li April 17, 2012 at 3:38 am

I closed comments to most of my blogs because
many are spammers. Never thought to add
comments feature will increase SEO.
li recently posted…L-Glutamine Benefits: Myths and Facts About GlutamineMy Profile

Reply to this comment

Koundeenya April 17, 2012 at 1:47 pm

backlinks really mean a lot to every blog. Quality backlinks help us a lot really. They drive some traffic, they enhance our position in SERPs and they can help in the improvement of our PR too… I personally prefer guest posting and blog commenting for quality backlinks

Reply to this comment

Wally Day April 18, 2012 at 5:17 pm

So, the biggest buzzwords with big G now are “fast”, “brand” and “engage”, and the big buzzwords among SEO’s are “curation”, and “cautious” (almost timid) . Seems like everything pretty much falls under those key thoughts.

And, it seems that while all those things are important, it’s all supposed to come together in a fashion that is as “natural” as possible. (I guess “natural” meaning – results that are professional, but implementation that is amateur?) Apparently websites are supposed to be – fast but not too fast, curated but not too curated, branded but not too perfectly branded, engaging but not too engaging, etc., etc., ad-nauseum.

I dunno, it’s almost like we are supposed to sit back and think – “How would I do this if I wasn’t planning to make money with it?” And then put the site together that way, leaving the monetization until the end.
Wally Day recently posted…Article: 4 Tips on How to Drink Your Favorite Wine and Keep the Stains Off Your TeethMy Profile

Reply to this comment

Toby Carlisle April 19, 2012 at 5:48 pm

Hello Mark,

Google is a big and successful company. They employ hundreds of very competent scientists and technicians as well as experts in internet marketing. They know what is going to be good for conscientious, dedicated internet marketing entrepreneurs. That’s good for us all. Its even good for the bad guys because they will be pushed to produce great material or get out of the market.

In fact it’s a great improvement on what pertained prior to Panda.

It’s taken time to get to where they are now but I cannot believe the latest Google updates are anything but good news for the image of internet marketing. I know it will help my sites to easily rank above all the rubbish that some so-called marketers portray as honest websites. They cannot be honest when they use every dubious short cut and spammy connivance in an attempt to put their rubbish in front of unsuspecting people seeking good material online only then to be conned out of their hard earned money.

Now is the start of really good content at the top of the search results. I look forward with eager anticipation. Thank you Google.

Best regards,

Toby Carlisle.
Toby Carlisle recently posted…Article ChangeMy Profile

Reply to this comment

Juan April 22, 2012 at 2:38 am

hi Mark, i really love your blog, this is my first time to come here, nice to meet u

Reply to this comment

Geom April 25, 2012 at 11:15 pm

Hi Mark , very interesting article but i have a few points to ask , backlinking from farms is dead , ok , got it , Article marketing? from Ezine thinking in original Articles does this still work? or is penalized by google

What about forum profiles like Angelas & Paul , i read different opinions one says it works others says you get penalized

tks in advance

Reply to this comment

Mark Dulisse April 25, 2012 at 11:21 pm

@ Geom – Great question. So good I will use it in my next next upcoming blog post to lead with it. I know that doesn’t get answer your question, but it takes some thought and analytics/measurements to answer. All I can say is make sure you are on my list so I can notice you when i post it.

Reply to this comment

Geom April 25, 2012 at 11:21 pm

Mark another Question regarding Senuke , I saw that in your products you have a guide or tutorial for Senuke this program is still valid I mean the Senuke one ? or is Panda risky

thanks again
Geom recently posted…Paginas Web fuertes en SEO-Nichos de MercadoMy Profile

Reply to this comment

Tim Buist April 26, 2012 at 4:06 pm

Mark, thanks for this very valuable overview. One question I have, what if you have a high quality site for which you have used some of the automated backlinking strategies that Google is now penalizing, and you want to try to fix the damage and repair your sites rankings? Can you identify which links are hurting your site and remove them? Or would it be better to move your site to a new domain and start over?

Thanks,
Tim
Tim Buist recently posted…Does Your Home Business Suffer From “It Didn’t Work” Syndrome?My Profile

Reply to this comment

wealth2xtreme review April 27, 2012 at 11:23 pm

As always Mark your right on the money! and this is a great article for anyone looking how to do things ‘the Right Way’!!!

Do you think that maybe sometimes Google changes things up with the algorythm to better suit their paying advertisers rather than those of us that use SEO as opposed to paying threw the nose for PPC?

Reply to this comment

Leah October 22, 2012 at 1:37 pm

All the Google updates really hits almost all webmasters. Google panda puts most of webmaster down and was caught off guard and much more with what happen with Google penguin updates that really pulls the income of most webmasters to like 80% and it was so sad that it was hard to stand up again after that.

Reply to this comment

Morgan December 21, 2012 at 5:39 pm

Google has never ending updates on algorithms and that sucks! My google adsense drop and never regain it’s daily earning and now I shift to other source of advertising instead.

Reply to this comment

Hilgard December 21, 2012 at 10:03 pm

It has been a while since we had the Google Panda and I have seen website dissapearing for the face of the earth, while all this was happening I had zero negative effects with these updates. I have been a strong believer in giving Google what they want, I strongly follow this on my blog and now have a site ranked 180,000 within one year. Thanks Mark you are one of the few Pro Marketers with true Integrity.
Hilgard recently posted…Important Car Safety FeaturesMy Profile

Reply to this comment

Les Foster December 26, 2012 at 6:46 pm

Really great information here Mark. Thank you so much for sharing your valuable time to help so many people.
Many regards
Les Foster
Les Foster recently posted…How Will a Speeding Ticket Affect Your Insurance RatesMy Profile

Reply to this comment

Gretchen January 25, 2013 at 1:32 am

Thanks for sharing your thoughts on seo. Regards

Reply to this comment

plumbing mt barker August 14, 2013 at 9:20 pm

hy mark,you can say i am a fan of your writing.i always love your blog.just updated with you.thanks

Reply to this comment

Leave a Comment

CommentLuv badge
This blog uses premium CommentLuv which allows you to put your keywords with your name if you have had 3 approved comments. Use your real name and then @ your keywords (maximum of 3)

Sign up to newsletter

Previous post:

Next post: