Your Blog Comments and SEO

by on August 12, 2010 · 95 comments

Wordpress Comments SEO

While there are many articles on how to get backlinks and traffic by posting a comment on a blog, there are not many on the seo benefits of your own blog’s comments section.

In this article I will give to you my opinion on the benefits of your blog commenting section, and how you can make your comment section seo friendly.

1. Your blogs commenting section allows your readership and subscribers to have a point of contact with the blog owner as well as with each other.

This benefit alone is huge. Here are a few key points to help you grow your online business.

If your online business is transactional based and you just want to sell a ‘one-time’  product to a customer, or all you want is adsense clicks on your site, then ‘Content Is King.” But…

If you want to build a “internet marketing” business with a loyal subscriber and customer list, then content is not king – ‘Relationship Is King!’

Your blogs commenting section helps you bring a community feel to your business, and allows others to feel and see that they are not alone in seeking your advice.

2. The search engines love dynamic sites that are frequently updated. With comments being added to your blog, your site is constantly being updated by others :).

Here is proof that your comments are in the search engines….

commentinserps Your Blog Comments and SEO

Check out the image above and you will see that Google does in fact index your blog comments. This blog comment is made on my blog post, “How To Protect Your Affiliate Commissions,” and the comment was made by Corin Zander.

3. Using and hosting your comments on Disqus or Intense Debate means you are losing free SEO value.

Many bloggers use the Disqus or Intense Debate comment plugins for the bells and whistles, but they do not realize that they are losing seo content that is free.

4. Make your blog comment section into  ‘dofollow.”

By default, the wordpress comment section is ‘nofollow,’ meaning that when someone places their link in your blogs comments section, it passes no pagerank.

This really is a debatable point, and what you do will depend on your business model. By turning your blogs comment section into a ‘dofollow’ you will attract a lot more comments, while giving away pagerank at the same time.

For my business model, this is a “dofollow’ blog for my comments because I am more concerned about relationships than about pagerank. I feel that the benefits far exceed the negatives.

5. My plugins commenting list – These are the commenting plugins that I use on this blog and on others:

These plugins work for me and do all that I want in my ability to add value to my readership, while at the same time bringing more value to my blog and business.

{ 95 comments… read them below or add one }

Magicians NJ July 5, 2011 at 4:31 am

Hey Mark- I never thought about having everything dofollow on my sites but you do make a good point. Now that I look at it, I am contributing here to your blog and it is a win win. I receive a link and your advice and you receive my comment to increase your page content plus I’m now buying your TubeGroove. Win win all around.

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Isaac July 5, 2011 at 5:49 pm

You are very generous and a person that looks beyond the average. I like your points and thinking on this one-I also allow some friendly comments on my blog, it’s the spammy ones that I hate. I will add your blog to my bookmarks and look out for your new articles.By the way, you need an Israeli flag in there :)

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new jersey traffic attorney August 10, 2011 at 10:38 am

I hope you never stop! This is one of the best blogs Ive ever read. Youve got some mad skill here, man. I just hope that you dont lose your style because you are definitely one of the coolest bloggers out there. Please keep it up because the internet needs someone like you spreading the world..

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truck accident lawyer new york August 10, 2011 at 1:18 pm

Hi, As a blogger about social media, I feel that you are very right that comments will be a growing area to watch this year.
Thanks..

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Aurelius August 11, 2011 at 11:05 am

Hi guys

I am also satisfied that blog comment play major role to increase the back link.Your blog is very nice i got very informative knowledge from this blog.

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Corgi August 26, 2011 at 3:38 am

The only problem I have with dofollow is that I get massive amounts of spam. One site I run gets a good 20 spam comments a day. -_-;

Kinda makes me sad.

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shan August 26, 2011 at 10:52 am

I totally agreed with your point that blog comment play major role to increase the back link.Really nice information you have posted.

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serialsking September 19, 2011 at 1:30 pm

As a blogger about social media, I feel that you are very right that comments will be a growing area to watch this year. Like you say, comments keep the conversation going.

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Beth Parker September 22, 2011 at 6:16 pm

I recently installed a do-follow plugin on one of my sites as well as a “recent comments” widget on the sidebar. I’m going to give it a little time to see if there is any noticeable increase in spam before I decide whether to implement this on the rest of my sites.

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Organic SEO September 24, 2011 at 2:28 pm

Thanks for the article Mark. Blog commenting and SEO helps bring a community feel to the business. http://www.organicseoindia.com provides various SEO and link building services to Indian and international clients. Organic SEO optimize the website that fulfill the requirement for W3c standard. Organic SEO optimize the site so that it helps the website to rank well in google, yahoo and msn.com.

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indieswebs September 27, 2011 at 12:37 pm

I also installed many plugins like commentLuv and KwywordLuv for commenters and comment viewers. And really for SEO purpose it’s very useful for readers because “CONTENT IS KING”. Many things l learnt from you about comments so thank you very much.

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Robert Doebler October 2, 2011 at 8:03 pm

I really like commentluv and keywordluv for it provides benefits to both the blogger and the commenter. I also believe that when you respond right away to customers’ queries, it makes them feel valued and it develops a customer loyalty. Relation is indeed king in internet marketing.

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Spatch Merlin October 18, 2011 at 5:20 am

‘dofollow’ is ideal. Aside from attracting more comments, it helps in beuilding relationships. I personally think, the best way to reach the top in online business is to build relationships. You are totally right when you stated and I quote ‘I am more concerned about relationships than about pagerank. I feel that the benefits far exceed the negatives.’
Spatch Merlin recently posted…Get Traffic to Your BlogMy Profile

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Web Design Oxford November 8, 2011 at 8:36 pm

We are restructuring our blog at the moment. The question of keeping comments/no comments is kind of a tough one. I think we will but have them highly moderated. There is a lot of people saying that you should take comments off of blogs? Are other people really doing this?

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Bangla Choti November 9, 2011 at 4:57 am

but i don’t understand which is the relation between anchor text and lurl :(
hope some day i’ll get it ..
thank you. very helpful stuff for all..

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Post Divorce Chronicles December 12, 2011 at 3:23 pm

Excellent point. Sharing is caring! We use Disqus because it is easy for people to leave comments by signing in with a Google Account or similar. I love seeing the blogs and websites of people who take the time to interact with our site so I enjoy having their profiles be linked.
Post Divorce Chronicles recently posted…Navigating The Tricky Waters Of Step-ParentingMy Profile

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Seo Melbourne December 14, 2011 at 9:08 am

Blog comments are helpful in increase page rank of website. Your information is very informative for me. Thanks for sharing.

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Internet Marketing Guru December 27, 2011 at 11:28 am

To be social is good for everyone & maintain the network strongly….

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Melodee Fodor January 3, 2012 at 6:53 am

Nice post. I was checking constantly this blog and I’m impressed! Very useful information particularly the last part :) I care for such information a lot. I was looking for this certain info for a very long time. Thank you and good luck.

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Analitica February 5, 2012 at 8:23 pm

I always allow comments in my blog and webpage because is very interesting the response of the people. And you got some information there that you always must to be very in mind

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American Airboats February 14, 2012 at 4:01 am

Thanks for this Mark. I really appreciate you listing those plugins. That saved me a lot of time. Great post as well. I agree adding do follow links to your blog comment section can help you build relationships with others in your industry.

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Wine Dine February 14, 2012 at 9:51 pm

I’m glad you say blog comments are good for the site since so many are saying to turn them off.
Wine Dine recently posted…Raspberry Mousse RecipeMy Profile

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Cha February 27, 2012 at 4:30 am

Good to see someone who gets the value of comments. Engaging your readers, building relationships. All it really takes is writing interesting content, chaning stuff to dofollow (kudos for going a step beyond to keyword/commentluv), and then being responsive to the comments. Very impressed.

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Sandeep kumar March 4, 2012 at 6:45 am

Blog comments are helpful in increase page rank of website. Your information for me important I was checking constantly this blog and I’m impressed!but i don’t understand which is Aside from attracting comments,

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SEO March 9, 2012 at 12:22 pm

I do agree with you, we should do blog commenting to those posts only, where we feel like saying something or want to discuss the issue with our own point of view. some blog comments really help by their worthy suggestions and tips. So it will be better to give necessary information or discussion rather then simply commenting for the link sake.

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Alex March 13, 2012 at 3:52 pm

Of course, content is king in term of SEO and internet marketing, if bloggers allow commenting on their blog then they are having fresh and quality content by the way of comments, comments would get a backlinks from your site and visitors would also be benefited.

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Amit Sadik March 19, 2012 at 8:55 am

good thinking here :)
thanks Mark !

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Computer Repair Tucson April 3, 2012 at 6:18 pm

Great article! I did not realize WP was defaulted to nofollow. Thanks for the info.

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Bodybuilding Expert April 11, 2012 at 5:07 am

I have a blog and I really think you have convinced me to add in a comment section. Thanks for the great advice !

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Mike T April 15, 2012 at 4:21 am

It looks like WP Incentive is offline. What does/did it do?
Mike T recently posted…How to Host a WebsiteMy Profile

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Al Johnson April 21, 2012 at 3:44 pm

Never really thought about comments being indexed as much as getting the link to my site. It just goes back to what goes in the description box. Google likes to put in the relevant content. I guess this means then that the comment would be, in Google’s eyes the most relevant, possibly because it’s the newest content on the page.
Al Johnson recently posted…Why Do I Need A Mobile SiteMy Profile

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Justin December 8, 2012 at 11:54 pm

Good read! I’ve been learning SEO for the past several months and I didn’t realize that Google indexes comments as well. I learn more every day, and thanks for the tip.
Justin recently posted…The Basics of Website Performance TestingMy Profile

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Trinath December 13, 2012 at 12:56 pm

Your 5 keys are really informative & Simply. Easily in 5 steps u explained how to increase page ranking

Thanx for Sharing

Keep goon with more stuff articles

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Jonathon January 17, 2013 at 8:33 am

What I have felt is that blog commenting can never fail for SEO. I think that these are always good to boost your ranks.

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Sarasota Landscaping March 25, 2013 at 6:20 am

Great tips! I was beging marketed to by this local guy who said something about this, now I can add it to my repository when I get ready to market more heavily online!
Sarasota Landscaping recently posted…No-Nonsense Springtime Home Maintenance TipsMy Profile

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Boost Seo April 25, 2013 at 12:31 pm

Here myself has more suggestions
Optimize the images, always create alt tags and write description in the alt tag.
Use search engine friendly permalinks. Make sure the URLs do not have ‘&’, ‘?’, ‘!’ etc characters.
Use hyphens (-) between words to improve readability.
Do not use underscores (_), use hyphens (-) instead.
Do not use session id in URLs.
Use sticky posts.
Use tag clouds.

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