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Announcement – Video Analytics Game Changer

After a small fortune in investment in both time and resources, I am pleased to announce the release on February 5 of a new video analytics application called G.A.M.E., an abbreviation for Google Analytics and Marketing Events.

This application is installed on your server (ie., sub-folder on one of your domains), and once installed it will analyze all of your videos on all of your websites where one of my video players is installed. I am first launching G.A.M.E. using MemberPlayer. This means when you use MemberPlayer to play your web videos, and you have G.A.M.E. installed on your server, you will be able to analyze all of your videos.

The data is a Game Changer. No one in the industry gives the data that G.A.M.E produces. I know, I have looked at them all. Whether you do corporate marketing, video marketing for local businesses, product launches, or video reviews, get ready to take your business to the next level. To take this to the next level, the application also produces a PDF Report…which was no easy task to code…let me tell you.

Click on the Video Below to learn all about it, and the PDF Report Sample.

 

What makes G.A.M.E. so awesome is that data is only a 15 minute delay from Real Time, and Events are automatically created for you to analyze. Once again, check out the video and pdf for all the data it gives.

We will be launching G.A.M.E. on February 5th.

  • Does your video suck? G.A.M.E will tell you.
  • Where are your viewers clicking Pause and never returning? G.A.M.E will tell you.
  • Are your viewers pausing and fast forwarding an entire section? G.A.M.E. will tell you.
  • What is percentage of people who land on your page actually clicking the Play button? G.A.M.E. will tell you.
  • Is there a heatmap so I can visually see the viewers engagement? G.A.M.E. has heatmaps.
  • What percentage are Mobile viewers? G.A.M.E. will tell you.
  • Can I make money with this by offering this as a service addon to local businesses? G.A.M.E. will make you money.
  • There is so much more….

Get ready for G.A.M.E.

Please write a comment and tell me your thoughts and questions.

About Mark Dulisse

Software Developer, Blogger, SEO Consultant, Internet Marketer

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31 comments

  1. Very interesting Mark. If I understand correctly, this only works with videos hosted on the server where this is installed? Sorry if I missed anything, I am reading this on my phone.

  2. Hi Mark,

    Love your stuff.

    Is it going to be compatible with Traffic Player Pro?

    I own the commercial version and Sales Press Pro as well.

    Thanks.

    • I will be making it work with SalesPressPro, Covert Player, and Member Player, for certain.

      Traffic Player is questionable.

      FYI – I am using MemberPlayer myself for most of my stuff lately. I just love this player. 🙂
      Covert Player is cool for optins and call to actions, cnn style, etc.
      Mark Dulisse recently posted…Benefits of a Dedicated Server Versus SharedMy Profile

  3. Tami Jones - KiiCH.com

    Mark! It looks like you have done it again! Seems like no one can keep up with the innovations you bring to the market. I’m so glad I bumped into your products… I’m hooked!

  4. Hi Mark,

    This looks pretty damn cool. Is this gonna be a monthly subscription or one time? Will this also work with Traffic Player & Covert Player?

    I have almost all of your plugins and courses and I know you only put out quality stuff.

    • Hi Matt, great question.

      Honestly, I have not even thought of a price point. It depends if I add to it or not. I want to add ability for reports to Auto Send via a email script to email addresses, and set it up on autopilot via a cron job, and if I add other stuff. I need to talk to my staff about on-going work involved.

      I will let everyone know in a day or two for sure.
      Mark Dulisse recently posted…Make Money With This HTML5 Responsive Lead Capture PageMy Profile

  5. will this work for any player?
    will this work for player that showing youtube video ?

    • Initially, it will work with MemberPlayer, then I will be extending it to Covert Player and SalesPress Pro.

      I could extend it to Youtube Videos, but that is adding more Youtube API into the plugins, which I have found it not that great. It skips a lot I find.
      So for now, it is self hosted videos only.
      Mark Dulisse recently posted…Announcement – Video Analytics Game ChangerMy Profile

  6. call e a pooper but the fact that folks like you are always building to make new money really sucks – why not perfect that you already have rather than build another new shiny object.

  7. Mark, this is awesome… best of luck with the launch, you would think there’s massive demand for something like this, I know I’m jumping on board…

  8. Now, thanks to the ability of EasySalesPress, EasyOptin and MemberPlayer to work together, we finally have beautiful, fast-loading, functional WP-based squeeze and sales pages that can be viewed and interacted with on BOTH desktop/laptop and mobile devices. Not knowing the full capabilities of G.A.M.E., here are a few suggestions.
    In terms of video analytics for any one video, what would be really helpful is the ability not only to identify the percentage of viewers using mobile devices, but also to segment the G.A.M.E. data for mobile vs. desktop/laptop viewers; ie. for mobile viewers: Where are mobile viewers clicking Pause and never returning? Are mobile viewers pausing and fast forwarding an entire section? What percentage of people who land on the mobile page are actually clicking the Play button?
    AND separately,
    for desktop/laptop viewers: Where are desktop/laptop viewers clicking Pause and never returning? Are mobiledesktoop/laptop viewers pausing and fast forwarding an entire section?
    What percentage of people who land on the desktop/laptop page are actually clicking the Play button?

    Since G.A.M.E provides self-hosted video analytics rather than page analytics, I doubt whether the next suggestion is possible; however, if there is some way to insert a tracking pixel on the thank you page so we could measure conversion rate from the video, that would be even cooler.

  9. Brilliant and exciting. If you have 313 video loads and 30 plays, it makes me wonder about same visitors returning to review or having trouble playing. Do the stats reflect same visitor returning?

  10. Since 2010 I’m following and purchasing Mark’s products and I never disappointed with them or with him.
    I’m sure what this web application will be very nice and useful for us.

    Mark knows and mainly lives thanks to Internet Marketing, so this is the best guarantee what his products are master stuff and not crap.

  11. Wow, Mark! So, assuming that people dropping out are bored and not just convinced and converting in the first couple of minutes (Stan Gore’s tracking pixel idea would help with that), then we’d be able to test one video against another to see which gets the best response and KNOW, rather than guess, which one is best. That’s amazing!

  12. Would it be correct to assume, when you said above that you were doing your recent development with member player, that the just launched Easy Sales Press uses member player and would already work with G.A.M.E?

  13. I love the name and can’t wait to see more!

  14. yummy yummy yummy….this is what I want. Really looking forward to this.

  15. Sounds like Traffic Player will be history. I need to move my videos over to Covert Player and by Member Player also? Do you have all the skins in Member player also?

    • Hi James,

      The Traffic Player is not history and works just fine and dandy. It is Flash based (versus html5) and not Responsive, so serves a different purpose. With that being said, the web is moving towards html5 and responsive layout. To answer your question, I will not be adding skins to MemberPlayer but will be keeping it light weight. It has a CSS shadow border that is used.
      Mark Dulisse recently posted…Benefits of a Dedicated Server Versus SharedMy Profile

  16. A great idea looking forward to your release.
    Cheers
    Steve

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